Fake Ass Foods: A Personal Project

I’m kicking off the year with a personal project and OH am I excited! I haven’t done one of these in far too long. It’s time.

If you know me personally at all, you know I love food. I love to cook, eat at a dope new restaurant, talk about food, find new recipes. One time I was at a party and someone asked me what my latest inspiration was and I just blurted out “FOOD.” He was wildly confused, considering he knows I’m a designer and didn’t see the parallel. But there’s a whole culture of food all about connecting people, sharing an experience, tapping into that commonality among humans that brings us together. I’m always dreaming up random business ideas, a lot of which center around eating and drinking.

Blah blah blah, we get it you like to eat.

For the next 12 months, I’m going to be dreaming up and designing restaurant concepts.

Because it’s my personal project and I can do whatever I want, that’ll include regular restaurants, coffee shops, bars, food trucks, and anything else I come up with over the next year. It’s likely to be an irreverent project and I’m sure the deadlines will mean that I don’t absolutely love every concept so buckle up. My goal is one a week, starting tomorrow!

The other reason for doing this is that I am dying to do some more work in the restaurant, food and beverage world and this feels like a good place to start.

I’ll be posting on the blog and Instagram so keep up with me wherever you choose! And don’t hesitate to drop a comment with a suggestion! I have a hearty list but a year is a long time!